Blog
Blog
Practical articles on AEO, GEO and selling through AI shopping assistants.
- AEO fundamentalsAEO vs SEO: what actually changes when AI answers the querySEO optimizes to rank on a page of links. AEO optimizes to be the single answer an assistant speaks. Here is what carries over, what AEO adds, and the mindset shift.
- AEO fundamentalsProduct schema (JSON-LD) for AI shopping: the fields that matterYou do not need every schema.org property. Here are the required Product/Offer fields, the recommended ones that get you recommended, and the availability values that count.
- AEO fundamentalsGTIN, brand and identifiers: why AI assistants skip products without themGTIN and brand are how an assistant matches your product to what a shopper asked for. Here is what a GTIN is, why it matters, and what to do when you don't have one.
- For agenciesThe AEO audit checklist you can run on any storeA concrete AEO review: structured data, identifiers, offer clarity, feeds, crawler access and content shape. Includes the crawler setting most audits get wrong.
- AEO fundamentalsHow to measure AI visibility (and not fool yourself)AI visibility is measurable, but not with one number. Here is the method: a repeatable prompt panel per assistant, the mention/recommend/cite distinction, and the trap of one run.
- WooCommerceWooCommerce product feed for AI agents: what to includeA product feed lets AI agents read your whole catalog at once, with current price and stock. Here is what an AI feed contains, why it must stay in sync, and where it goes.
- WooCommerceFixing duplicate product schema in WooCommerce (Woo core, themes and Yoast)WooCommerce core, your theme and an SEO plugin can each emit Product schema, and conflicting blocks make assistants back off. Here is how to get to one clean source and verify it.
- WooCommerceWooCommerce structured data checklist for 2026A concrete, ordered checklist for WooCommerce structured data: the required Product/Offer fields, one source of truth, the recommended identifiers, feeds and crawler access.
- WooCommerceShopify vs WooCommerce for AEO: which is better for getting recommended by AIAEO works on both Shopify and WooCommerce; the platform is not the deciding factor, the data is. Here is how each one differs and what the actual work looks like on each.
- AEO fundamentalsllms.txt explained, and whether your store actually needs oneAn honest look at llms.txt: what it is, why AI search crawlers mostly ignore it today, where it does get used, and why it is a small optional piece rather than the AEO play.
- For agenciesHow to report AI visibility to clients (a simple monthly template)A one-page monthly report that shows AEO progress in plain terms: readiness score, issues closed, an AI visibility check, what you did, and next month.
- WooCommerceWhy your WooCommerce products aren't showing up in ChatGPT ShoppingAI assistants recommend products they can read. If yours are missing, it is almost always missing structured data, brand or GTIN. Here is how to tell and how to fix it.
- AEO fundamentalsWhy your product isn't showing in AI answersThe handful of data reasons AI assistants skip a product, how to diagnose which one is yours, and why the fix is data not theme.
- AEO fundamentalsHow to get your products into Perplexity ShoppingPerplexity reads JSON-LD before your HTML. Here is the product data it needs to shortlist and recommend your products.
- AEO fundamentalsHow to get products into Google AI Overviews and AI ModeGoogle AI Overviews draw on your Merchant feed and Product schema. Here is how to make them agree so Google names your products.
- AEO fundamentalsHow to get products recommended by Microsoft CopilotCopilot pulls from Bing and Microsoft's merchant program. Here is the often-forgotten data work that makes your products eligible.